How to Find Reputable Online Bookmaker?


One of the most amazing benefits of the digital era is the fact that you can enjoy the thrill of sports betting from the comfort of your couch, with just a phone in hand. While things have certainly improved since the days of betting stores and phone lines, peril looms larger than ever. 

With an abundance of online bookmakers competing to earn your trust, how does one exactly know who is reliable and who is not? After reading this guide, you’ll know how to answer this question yourself. 

Pay Attention to User Reviews 

In an industry dominated by clever marketing and various schemes, customer reviews still reign supreme when you’re looking for the best online bookmaker. Be thorough, just to see what some of the most common complaints are. If a problem appears frequently in the reviews, then you might rethink your initial pick.

It goes both ways, too. Read about what people like the most, so you’ll know what to expect. Be wary of one-star reviews without too much argumentation, as people are prone to overreacting. 

Consult the Experts 

Another great way to find reputable online bookmakers is to visit specialized review sites. There, you’ll find comprehensive analyses of all the best bookies and how they stack up against each other in key categories, such as security, customer service, offer width and more. Professional reviewers know just how to describe the subtle differences between brands and point out key pros and cons. 

It’s this kind of level-headed approach that should give you a clearer picture. However, you shouldn’t rely just on pro reviews. Combine this knowledge with what you’ve read in the impressions written by other customers. With these two different outlooks, objectivity is just around the corner. 

Keep Track of Bonuses and Limited-Time Promotions

All the best online bookmakers care about attracting new punters, so they provide people with attractive offers and incentives. If a bookie has a myriad of awards on its roster, then there is a high chance that they are to be trusted. The key is to read the terms and conditions of each bonus. Reputable bookmakers explain everything crisply, without a ton of small text. 

On the other hand, shady bookies resort to signs in big letters like “FREE $1,000”, but when you click the banner, you’ll see something like “*only if you deposit at least $2,000”. You deserve better than cheap tricks, so be careful. 

Test Their Customer Service 

Punters don’t care just about the offer – sometimes, it’s more important how you’re treated when you have a problem. Therefore, the quality of an online bookmaker’s customer service is a good reflection of their overall quality. 

Think of a problem and contact them through multiple means (live chat, email, phone, etc.) to see how they respond. If they take a long time to respond or are unhelpful, then they’re not really worth the hassle.